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Caesars Entertainment Introduces Exclusive American Roulette, Growing Its Collection of proprietary Online Casino Games

Empire CreativeTM introduces a new game in New Jersey, marking Caesars' third proprietary release this year and extending their Signature series of online table games.

Caesars Entertainment debuts exclusive American Roulette, broadening its collection of proprietary...
Caesars Entertainment debuts exclusive American Roulette, broadening its collection of proprietary online casino games

Caesars Entertainment Introduces Exclusive American Roulette, Growing Its Collection of proprietary Online Casino Games

Caesars Entertainment has launched a new online casino title, Signature American Roulette, offering a unique and immersive gaming experience for players. This proprietary game, developed by Caesars' in-house studio, Empire Creative, is now live on Caesars Palace Online Casino, Caesars Sportsbook & Casino, and Horseshoe Online Casino in New Jersey, and on similar platforms in Pennsylvania, Michigan, Ontario, and West Virginia.

The game is a standout for online casino players, according to Matthew Sunderland, Senior Vice President and Chief iGaming Officer at Caesars Digital. Signature American Roulette introduces several innovative features designed to enhance player control, customization, and mobile usability, moving beyond the traditional American roulette experience.

Innovative Features for Enhanced Player Experience

The game features customizable wheel spin speed and direction, enabling players to choose how fast the wheel spins and whether it spins clockwise or counterclockwise. There's also a Favorite Bets system, allowing players to save and quickly access their preferred betting strategies. The game supports both portrait and landscape modes, optimized for mobile devices to improve flexibility and player comfort. Additionally, players can enjoy picture-in-picture playback to highlight and review wins, enhancing the engagement and visual experience during play.

A Personalized and Immersive Online Roulette Experience

These features are intended to bring a more personalized and immersive experience to online roulette players, combining classic gameplay with contemporary design and usability improvements. The game adheres to traditional American Roulette rules with a 38-pocket wheel but presents a modernized, digital-first interface focused on user choice and experience.

Caesars' Broader Strategy for a Best-in-Class Player Experience

The launch of Signature American Roulette is a part of Caesars' online casino strategy to deliver a best-in-class player experience. Caesars has recently launched other Signature titles such as Caesars Palace Signature Multihand Blackjack Surrender and Signature Blackjack Surrender. Each platform integrates Caesars Rewards, the Company's industry-leading loyalty program, allowing players to earn credits redeemable at Caesars destinations.

Caesars' Commitment to Responsible Gaming

Caesars Entertainment is an industry leader in Responsible Gaming, known for pioneering Responsible Gaming awareness and education. The company has been awarded the National Council on Problem Gambling's award for Corporate Social Responsibility. In March 2024, Caesars Sportsbook received the prestigious RG Check accreditation from the Responsible Gambling Council in Ontario, Canada. Caesars Entertainment enforces an enhanced 21+ gaming policy that prevents individuals under the age of 21 from using Caesars Rewards and restricts access to its gaming products for individuals under the age of 21.

Players in New Jersey can access Signature American Roulette by downloading the Caesars Palace Online Casino, Horseshoe Online Casino, or Caesars Sportsbook & Casino apps on iOS or Android, or visiting the platforms on desktop. The game complements Caesars' suite of Caesars-branded table games and further strengthens the robust collection of digital offerings that bring the energy of the casino floor to players' mobile devices.

  1. Caesars Entertainment's unique game, Signature American Roulette, offers innovative features for online casino players to personalize their experience, including customizable wheel spin speed and direction, a Favorite Bets system, and picture-in-picture playback.
  2. The launch of Signature American Roulette is a part of Caesars' broader strategy to deliver a best-in-class player experience, which includes the introduction of other Signature titles like Caesars Palace Signature Multihand Blackjack Surrender and Signature Blackjack Surrender.
  3. Caesars Entertainment, an industry leader in Responsible Gaming, has been recognized for its commitment to awareness and education, having received numerous awards for Corporate Social Responsibility and the prestigious RG Check accreditation.
  4. Players in Las Vegas and various American states can access the immersive casino culture and enjoy casino games like Signature American Roulette on Caesars Palace Online Casino, Horseshoe Online Casino, or Caesars Sportsbook & Casino platforms, using apps on iOS or Android devices or accessing them on desktop.

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